Blog Posts
What is commerce content? Examples from leading publishing companies
Do you belong to the top 5%?
It’s only 5% of companies that take action based on their data analytics.
4 paid social tactics to make your campaigns drive results
Simple framework helping you choose the right channels, placements, and formats.
What you need to know about data tracking in the age of iOS14 and EU’s cookie consent
Almost all advertisers can see a drop in their conversions, which doesn't mean the conversions aren't there. You just can't track them.
Simpson’s Paradox: How misinterpreting your data can lead to the wrong decisions
Most marketers don’t account for common statistical practices and it leads them to misleading and wrong conclusions. Are you one of them?
